Free covers most use cases:

• Unlimited URL shortening
• Custom alias up to 30 chars (Latin or Thai)
• QR code generation (PNG + SVG)
• Bio page (with footer)
• Click analytics (last 30 days)
• 100MB storage, 1 year retention

Pro (99 THB/month) adds:

• Custom domain (link.yourcompany.com)
• Dynamic short URLs (change destination later)
• Password protection on links
• Bio page with no footer
• Full analytics history
• 1GB storage, 2-year retention
• Priority support